Now for some *GOOD* news & the best Beautycounter swaps (2024)

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Now for some *GOOD* news & the best Beautycounter swaps (1)

Here are the best Beautycounter swaps!

If you get my newsletters, you know that recently Beautycounter went under. Hopefully not for forever, but who really knows. It was such a shock and so sad after 5 years of really loving their products and sharing them with all of you. 5 years ago BC was one of a very few companies in the field of clean/safe beauty products that actually worked, but I was pleasantly surprised to find that that is no longer the case. This is because all of us have been voting with our spending dollars to show the industry what we want more of! These days there are a lot of great options, but now the only glitch was that most companies still don't have a lineup as robust as BC had, however I did find two companies that I feel really good about, and between them, I've found the best Beautycounter swaps for you.

(The really good news…) As a matter of fact, they're both even more clean/safe than Beautycounter was!

  • Both Crunchi and Pure Haven don't use synthetic colors or phenoxyethanol in their products (BC did, they just tried to find the safest they could), AND they test for heavy metals. Crunchi's doesn't use synthetic colors, so you aren’t going to find the same variety of color cosmetics–however what they do have is great! They also avoid a few other ingredients that aren’t as controversial, such as bismuth oxychloride, which is a 1 on EWG Skin Deep, but is known for causing allergic reactions in some. Also, both companies make more of an effort to use organic ingredients than Beautycounter did. Both companies, like Beautycounter, have a huge list of harmful ingredients that'll never be in their products.

More reasons I love these companies:

  • Both are debt free, which makes me feel more comfortable after what we just went through with BC.⁠
  • Crunchi is based in FL and all but one product is made in the USA, and both companies stay out of politics, which is what I’d prefer for all companies.⁠
  • They're both committed to environmentally friendly packaging.⁠
  • Between the two of them, they have all of the products BC sold and more (see the swap list below) so you can keep using something very similar to the BC favorites that you loved.
  • Like BC, they both have member programs where you can get extra deals!
  • They offer periodic sales and fun specials.
  • They both have a good return policy in case you're not happy with something.⁠
  • Many of these products, while still safe and effective, are actually less expensive than BC too!

The best Beautycounter swaps and other fun products

SAVE 10%! Check out Crunchi's products through any of the Crunchi links in this post and get 10% off your first order over $50 with the code ADVOCATE10.

SAVE 15%! Check out Pure Haven's products through any of the Pure Haven links in this post and get 15% off your first order (order of any amount, no code needed).

***Scroll through and see if you can find the best Beautycounter swaps for your old favorites!

Skincare:

All the different skin types are covered here!

  • BC Countertime Cleansing Oil –> Gentle facial bar (this one foams, for sensitive skin)​ or Cleansing balm(doesn’t foam)​
  • BC Countertime toner/Essence –> Facial essence
  • BC Countertime Supreme Cream –> ​ Nightime anti-aging cream (Has Bakuchiol, the ingredient BC used for anti-aging that is like Retinol only much safer!)
  • BC Countertime Soft Cream –> Daytime anti-aging cream (Also has Bakuchiol!)
  • BC Countertime Serum –> Anti-aging peptide serum
  • BC Countertime Eye Cream –> Anti-aging eye cream
  • BC Countertime set —> Anti-aging set
  • BC Countermatch Foaming Cleanser –> Charcoal Facial Bar,Gentle facial bar (this one foams, for sensitive skin)​ or Cleansing balm(doesn’t foam)​
  • BC Countermatch Adaptive Moisturizing Lotion –> Daytime facial cream
  • BC Countermatch eye cream –> Anti-aging eye cream
  • BC Countermatch set—> Glow-Up skincare set or Firm up skincare set (These sets overlap, read about them at the links and see what fits for you.)
  • BC All Bright set —> Glow up set
  • BC Mighty Plump Water Cream –> Daytime anti-aging cream or this hyaluronic acid serum
  • BC Countermatch Sleeping Cream –> Nightime facial cream
  • BC Overnight Resurfacing Peel (for uneven skin tone and reducing redness) –> Brightening C-serum
  • BC AHA Mask –> Exfoliating polish
  • BC Cleansing Balm –> Cleansing balm
  • BC Charcoal cleansing bar –> Charcoal cleansing bar
  • BC Brightening Face Oil –> Brightening facial oil
  • BC All Bright Vitamin C Serum –> Brightening C-serum
  • BC Counterstart line for sensitive skin –> and add theGentle facial bar
  • BC Countercontrol for acne/oily skin –> Clear/Refresh Duo
  • BC Acne spot treatment –> Acne/blemish stick with probiotics
  • BC Charcoal mask –> Charcoal facial mask

Make-up:

  • BC eye makeup (mascara, eye shadows, eye liner pencils, eye primer, brow pencils) –> eye makeup (Remember how sad it was when BC got rid of their eye liner pencils? Yay we have them again!)
  • BC bronzer –> Bronzer (Again, I was so sad when BC got rid of theirs!)
  • BC Cream blush –> They have cream blush OR powder blush
  • BC Lip gloss –> Lip gloss
  • BC Primer –> Makeup primer
  • BC Mattifying/finishing powder –> Mattifying powder
  • Makeup remover
  • BC makeup brushes –> Makeup brushes
  • BC accessories –> There are beauty accessories here that BC never had!
  • BC Concealer –> Crunchi concealer See the chart here to help find the right concealer to go with the Crunchi foundation:

  • BC Foundation –> Crunchi foundation See the charts here to help find your color compared to BC and other brands:

Perfume/Scents:

Another reason I was sad when BC shut down was because they had JUST launched their new safe perfumes, so I was so excited to find these and they're less expensive than BC too!

    • BC Clean Eau De Parfum –>Go here and put “rollerball” in the search bar to see the 3 choices

Sunscreen:

Just until Monday: get 25% off sunscreen, and 10% off everything else if you're new (on orders over $50 with the code ADVOCATE10).

These toxin-free, EWG-Verified (!) mineral sunscreens are light, non-greasy, hydrating, and leaves almost no white cast on the skin. They're reef-safe and use only non-nano zinc; they are also tested free of gluten and benzene, which is a problematic contaminant in many sunscreens.

    • BC Sunscreen –> Sunscreen
    • BC Sunscreen stick –> Sunscreen stick

Haircare:

    • BC Hair care –> Lots of haircare choices here, many more options than BC had: Sweet orange line is good for all hair types, Supergreens are for adding volume, and Curl enhancement are for curly hair
    • Dry shampoo
    • Hair detangler
    • Hair spray

Body care:

    • BC Body balm –> Sweet orange dream cream
    • BC Body lotion –>
    • BC Hand cream –> Hand cream
    • BC Body wash –> Body wash
    • Bar soap (There are two options)
    • BC Body butter –> Body butter
    • BC Body sugar scrub –> Body sugar scrub

Deodorant:

    • BC Clean deo –> Deodorant (Scroll through to see the 6 different choices there. They have a non-baking soda version too for those who are sensitive.)

New mom, baby & kids:

    • BC baby and kids –> (Remember when BC had the kids bath set?)
    • Baby bottom wash
    • Mom balm
    • Monster spray
    • Kids toothpaste

Hands, feet, nails, shaving:

    • BC hand soap –> Hand soap (There's a bigger size too–need a pump?)
    • Foot therapy cream
    • Mani-pedi gift set
    • Foot therapy soak
    • Shaving gel
    • Cuticle balm
    • I also love this pumice/callus stone for feet

Cleaning and dishes:

    • Household cleanser
    • Surface cleaner (Has refill bottles)
    • Glass cleaner (Has refill bottles)
    • Dish soap (Has refill bottles)
    • Home set
    • Accessories (pumps or sprayers)

Laundry:

    • Laundry detergent
    • Laundry set
    • Master blaster for stains and odors (Has refill bottles)
    • Accessories (pumps or sprayers)

Misc.:

  • BC Hand savior sanitizer –> Hand sanitizer
  • Produce wash
  • Fluoride-free toothpastes (scroll down to find them all)
  • Headache stick
  • Relaxing sleepy oil
  • Cuts and bites cream
  • Bug off spray
  • Bug off candle
  • Non-toxic candle
  • Boo-boo stick

Pet Care:

  • Safe pet shampoo
  • Paw Balm

Questions?

I'm here to answer any questions you have, just email me: [emailprotected] and I'm happy to help!

Now for some *GOOD* news & the best Beautycounter swaps (2024)

FAQs

What's going on with Beautycounter? ›

Beautycounter will not return until late 2024. Beautycounter assets were purchased through foreclosure sale by G2G, a new company owned by Gregg Renfrew. Beautycounter's former holding company, Counter Brands, LLC went into bankruptcy.

Is Beautycounter coming to target? ›

The limited edition Beautycounter for Target collection will launch in most Target stores and online in September.

What company owns Beautycounter? ›

Beautycounter was a fast-growing beauty startup, which had been fueled by $100 million in venture capital. In April 2021, after eight years in business, it was acquired by private equity firm the Carlyle Group in a deal that valued the company at $1 billion.

Can you buy Beautycounter without a consultant? ›

You can buy Beautycounter without a consultant if you choose

You'll just lose a layer of customer service : ) Beautycounter sells their products through multiple channels, with direct-to-consumer sales being the main avenue. That said, you do not need to purchase Beautycounter products through a consultant.

Is Beautycounter sold at Sephora? ›

Sephora now carries 11 Beautycounter skincare products, which includes a tinted moisturizer.

Is Christy Coleman still with Beautycounter? ›

She is currently the Head of Creative Design at Beautycounter.

Is Beautycounter a pyramid company? ›

According to the Federal Trade Commission requirements for a pyramid scheme, beautycounter does not necessarily fall under the umbrella of a pyramid scheme however, they do put a pretty high emphasis on recruitment alleging in the income statements that your potential average earnings are significantly higher if you ...

Is Beautycounter over? ›

According to an email viewed by The Business of Beauty, the company will be on hiatus while it establishes a sustainable path to return as a new company. Beautycounter is postponing its relaunch deeper into 2024, according to an internal email viewed by The Business of Beauty.

How do Beautycounter consultants make money? ›

Selling Products to Clients

The average Beautycounter order is $125 US. If you have someone shop & spend $125, you would make $31.25 in personal commission (25%). However, as you sell more, you will earn a higher commission. The first Personal Sales Bonus unlocks once a Brand Advocate sells $750 in a calendar month.

Do any celebrities use Beautycounter? ›

Among our famous fans are Reese Witherspoon , Melissa McCarthy, Lauren Conrad, Bridget Feuerstein, Rashida Jones, Amy Poehler, and Alessandra Ambrosia just to name a few, but there are many more. Molly Sims loves Beautycounter so much that she isn't just a customer.

Is Gregg Renfrew still with Beautycounter? ›

Gregg Renfrew, the founder and clean beauty pioneer of Beautycounter, has bought back the brand she founded in 2011, pulling it out of foreclosure. Renfrew, who is freshly back in the CEO seat as of January at the skin, makeup, and fragrance brand after stepping down post-sale to The Carlyle Group in 2021.

Did the CEO of Beautycounter step down? ›

Renfrew is known for leading a community of Brand Advocates who simultaneously drive sales and make a significant impact on educating their communities about safer beauty. Renfrew stepped down as CEO of Beautycounter in 2022 and transitioned to the company's executive chair and chief brand officer.

Why is Beautycounter in Ulta? ›

“Ulta Beauty knows the brand very well; we fully trust them and they share the same kind of values as us. … We went exclusively with Ulta Beauty because we don't want to overstretch our distribution and start to lose our soul, or [introduce] any kind of compromise.”

How much do Beautycounter reps make? ›

Beauty Counter Salary
Annual SalaryMonthly Pay
Top Earners$40,000$3,333
75th Percentile$36,500$3,041
Average$33,364$2,780
25th Percentile$30,000$2,500

Is Beautycounter sold at Target? ›

Beautycounter for Target | Beautycounter

Introducing Beautycounter for Target, a curated collection of safer skin care and cosmetics, available exclusively in Target stores and online at Target.com for a limited time.

Why is Item Beauty being discontinued? ›

Addison's failure to promote her own product line was evident when she posted about Item Beauty for the last time on her personal Instagram feed Sept. 29, 2022. The lack of effort led to a decline in consumer interest, resulting in a drop in the brand's social media following.

Does Beautycounter use dimethicone? ›

Water, Caprylic/Capric Triglyceride, Coc-Caprylate, Trimethylsiloxysilicate, Isoprpyl Palmitate, Dimethicone/Vinyl Dimethicone Crosspolymer, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Ethylhexyl Palmitate, Isoproyl Myristate, Octyldodecyl Oleate, Dimethicone, Magnesium Sulfate, Beeswax, Glucolactone, ...

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